职责:
· 分析客户行为,制定增加客户群的策略。
· 利用统计技术和预测模型预测市场趋势、客户行为和活动成果。
· 与各方合作,制定合理的营销建议。
· 生成详细的营销指标报告。
· 开发并维护仪表板、报告和KPIs,以跟踪关键指标并向利益相关方通报绩效。
· 监控行业趋势和市场动态,确定改进营销战略的机会。
· 积极主动地为新的营销活动提出创新建议。
· 紧跟行业最佳实践、新兴技术和监管变化,确保合规并推动营销策略的持续改进。
要求:
· 市场营销、工商管理、统计学、经济学或相关专业的学士学位。
· 3 年以上营销分析或类似工作经验,最好是在金融服务行业。
· 熟练掌握数据分析工具和软件。
· 具有较强的分析能力,能够解释复杂的数据集、识别模式并得出有意义的见解。
· 注重细节,热衷于解决问题和不断学习。
· 具备在快节奏、跨职能环境中协同工作的能力。
· 有贷款或金融产品经验者优先。
您也可以直接通过我们的网站申请:https://www.ai-mortgagelending.com/submit-your-application
我们同时还正在招聘其他职位:
Staff Accountant 财务助理:https://www.chineseinla.com/f/page_viewtopic/t_2612801.html
Loan Processor 贷款处理员:https://www.chineseinla.com/f/page_viewtopic/p_3719119.html
Loan Assistant 贷款助理:https://www.chineseinla.com/f/page_viewtopic/t_2611625.html
About the Role: We are seeking a talented and analytical Marketing Analyst to join our dynamic team. The Marketing Analyst will play a crucial role in shaping our marketing strategies, optimizing campaigns, and driving business growth through data-driven insights. The ideal candidate is highly analytical, detail-oriented, and possesses a strong understanding of marketing principles in the financial services industry.
Responsibilities:
· Analyze customer behaviors and develop strategies to increase customer base
· Utilize statistical techniques and predictive modeling to forecast market trends, customer behavior, and campaign outcomes
· Work with a variety of stakeholders to develop sound marketing recommendations
· Generate detailed reports on marketing metrics.
· Develop and maintain dashboards, reports, and KPIs to track key metrics and communicate performance to stakeholders
· Monitor industry trends and market dynamics, identify opportunities for improvement in marketing strategies
· Proactively suggest innovative ideas for new marketing initiatives
· Stay abreast of industry best practices, emerging technologies, and regulatory changes to ensure compliance and drive continuous improvement in marketing strategies.
Requirements:
· Bachelor's degree in Marketing, Business Administration, Statistics, Economics, or a related field
· 3 years of experience in marketing analytics or a similar role, preferably in the financial services industry
· Proficiency in data analysis tools and software
· Strong analytical skills with the ability to interpret complex data sets, identify patterns, and draw meaningful insights.
· Detail-oriented mindset with a passion for problem-solving and continuous learning
· Proven ability to work collaboratively in a fast-paced, cross-functional environment
· Experience with mortgage lending or financial products is a plus.
You can also apply directly via our website: https://www.ai-mortgagelending.com/submit-your-application
We are also actively recruiting for these positions:
Staff Accountant: https://www.chineseinla.com/f/page_viewtopic/t_2612801.html
Loan Processor: https://www.chineseinla.com/f/page_viewtopic/p_3719119.html
Loan Assistant: https://www.chineseinla.com/f/page_viewtopic/t_2611625.html